Our Process
Define Objectives and Audience
- Set Goals: Identify the purpose of the explainer video. This might include explaining a concept, promoting a product, or outlining a service.
- Understand the Audience: Determine who the target audience is, their needs, and their preferences to tailor the content appropriately.
Scriptwriting
- Develop the Script: Write a clear, concise, and engaging script. Focus on straightforwardly conveying the main message, with a logical flow and a compelling call to action.
- Refine the Message: Ensure the script is easy to understand and avoids jargon, making it accessible to the target audience.
Storyboarding
- Create Storyboards: Develop a storyboard to outline the visual sequence of the video. This includes sketches or diagrams that illustrate how each part of the script will be visualized.
- Plan Transitions: Include notes on transitions, visual effects, and key elements to ensure a smooth flow between scenes.
Design and Asset Creation
- Then, we work on the animatics or storyboard – the last pre-production step. It’s a visual guide for defining still frames and scene-wise shots. Background music and recording voiceovers are also a part of it.
Voice-over Recording
- Record Voice-over: Record the voice-over narration that will guide the video. Ensure the voice-over is clear, professional, and matches the tone and pacing of the script.
- Sync with Animation: Make sure the voice-over timing aligns with the visual elements of the video.
Animation and Production
- Create Animations: Animate the visual elements according to the storyboard. This involves bringing characters and graphics to life through movement and interaction.
- Integrate Visuals and Audio: Combine the animated visuals with the voice-over and any background music or sound effects.
Sound Design
- Add Music and Effects: Incorporate background music and sound effects to enhance the overall experience. Choose audio elements that complement the visuals and reinforce the message.
- Adjust Levels: Ensure that the audio levels are balanced and that the voice-over is clear and audible.
Editing and Refinement
- Edit the Video: Assemble the final video, adjusting timing, transitions, and visual effects as needed. Ensure the video flows smoothly and maintains viewer engagement.
- Review and Revise: Conduct a thorough review to identify any issues or areas for improvement. Make necessary revisions to enhance clarity and impact.
Final Review and Approval
- Seek Feedback: Present the video to stakeholders or clients for feedback. Ensure it meets their expectations and objectives.
- Make Final Adjustments: Implement any final changes based on feedback to ensure the video is polished and effective.
Export and Distribution
- Export the Video: Render and export the final video in the appropriate format and resolution for the intended platform or distribution channel.
- Distribute: Publish or share the video through channels such as websites, social media, email campaigns, or presentations.
Monitoring and Evaluation
- Track Performance: Monitor the video’s performance through metrics such as views, engagement, and feedback.
- Evaluate Success: Analyze the results to assess how well the video met its objectives and identify any areas for improvement in future projects.
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Customer’s Testimonials
At our video animation agency, a group of seasoned animators and video editors collaborate to bring your brand’s story to life with heartfelt storytelling.
Connor K.
I hired Ghazanfar to help me build my website and he did a stellar job. – great at communication – worked on an accurate deadline – worked with me to create a design in figma and build out my website afterwards. There were some advanced animations
on my site and he did great job. If you’re on the fence on whether to work with him or not, I’d recommend that you do. I’ll be reaching out to him for future add ons to my website. Thank you
Christine C.
Ghaz is an incredibly talented animator. I worked with Ghaz on a professional animated explainer video for a new program launch for a large employer group. In addition to his great work, he is an excellent communicator, very responsive, and extremely kind.
If you are looking for an expert to create your animated video, you found a trusted professional in Ghaz. I will 100% be working with Ghaz again
Jordan Opolot
Ghazanfar demonstrated exceptional communication skills and impeccable timing throughout the entire project. From the very beginning, he was highly responsive, ensuring that every query or concern was addressed promptly and efficiently. His availability and willingness
to accommodate revisions made the process incredibly smooth, as he consistently went above and beyond to deliver high-quality results. His speed and professionalism were truly impressive, as he not only met deadlines but often exceeded expectations in terms of efficiency and attention to detail. Working with him was an absolute pleasure, and I sincerely appreciate his dedication and expertise. Without a doubt, I look forward to collaborating with him again on future projects.
Ashley Davis
Ghazanfar, did a fantastic job creating a corporate highlight reel which is absolutely incredible! I can’t thank him enough for his hard work on this video. I’m truly blown away by his outstanding quality and collaborative natures on multiple edits given we had an extremely
short turnaround time. Thank you so much for your invaluable contribution—I couldn’t be more grateful!
Oob Agency
Ghazanfar was outstanding in every aspect of the Online Video Ads Post-Production project for our pet store. He demonstrated exceptional responsibility, meeting deadlines with precision and maintaining clear communication throughout the process.
What truly stood out was his attention to detail—every frame was polished, and his creative approach elevated the quality of the final videos beyond our expectations. His focus and dedication to the project were evident in the seamless execution and professional outcome.
I highly recommend Ghazanfar for any post-production or video editing needs. He’s a reliable professional who delivers exceptional results!
Michael Hoeffel
Ghazanfar has been outstanding! I am a first time author and had never used anything like Upwork before. He was patient with me and helped me explain the process from start to finish. He was always on time and listened to any feedback I had. He made the project simple
and successful. I appreciate how we started out with concepts then he would add detail until the covers were done.
Jhon Doe
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Jhon Doe
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Jhon Doe
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Jhon Doe
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Jhon Doe
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Jhon Doe
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